Enhanced B2B Shopping Experience
BigCommerce Automotive offers the B2B Edition, a solution that transforms the wholesale shopping experience. By incorporating leading capabilities, it ensures improved SEO and customer experiences for all customer segments. The platform provides built-in wholesale functionalities on both the front and back-end, allowing businesses to streamline their operations and enhance their online presence.
Efficient Wholesale Channel Management
With BigCommerce Automotive, businesses can manage their wholesale channel seamlessly. By consolidating retail and wholesale channels onto a single site and back-end, companies can simplify the management process. The platform offers a BigCommerce landing page to attract new wholesale clients and enables customization for their specific product and price requirements, enhancing customer satisfaction and loyalty.
Automated Customer Group Management
One of the key features of BigCommerce Automotive is its automated customer group management. This functionality allows businesses to assign wholesale customers to unique customer groups to automatically customize their site experience. From unique pricing to specialized products and approval processes, companies can tailor the shopping journey for each customer segment, improving overall efficiency and conversion rates.
Tailored Price List Functionality
BigCommerce Automotive streamlines the price list customization process for clients. Businesses can easily customize prices and discounts down to the SKU level for individual clients using the platform's built-in price list functionality. Assigning new price lists to customer groups or individual wholesale accounts is simplified, providing a personalized and efficient pricing strategy that caters to the diverse needs of the customer base.
Specialized Wholesale Solutions
Understanding the unique requirements of wholesale customers, BigCommerce Automotive offers specialized solutions right out of the box. The platform supports simplified segmentation, faceted search options powered by Elasticsearch, and custom field support for enhanced searching capabilities. Additionally, BigCommerce Automotive integrates with partner tools like Nextopia and PunchOut2Go to further enhance the wholesale shopping experience.