Create Memorable Brand Experiences
Bitly's Branded Links offer the perfect solution to enhance brand recognition and credibility. By replacing the generic "bit.ly" in your links with a custom domain, you can create short links that resonate with your audience, reinforcing your brand identity. This consistency helps build trust and familiarity, ultimately leading to higher engagement and click-through rates.
Utilize Custom Back-Halves and Auto-Branding
With Bitly's Branded Links, you have the flexibility to customize your links even further. By using custom back-halves, you can add your own words at the end of a link, giving your audience a preview of the destination. Additionally, the auto-branding feature ensures that any link shortened by a third party automatically incorporates your custom domain, maintaining a cohesive brand experience across platforms.
Find the Perfect Custom Domain
Bitly simplifies the process of selecting and setting up a complimentary custom domain for your brand. Without ever leaving the platform, you can search for and effortlessly establish a custom domain that aligns with your brand identity. This streamlines the branding process and ensures that your audience associates your links with authenticity and reliability.
Boost Click-Throughs and Enhance Trust
Research shows that when audiences trust the source of a link, they are more likely to click on it. By leveraging a custom domain through Bitly's Branded Links, you can instill confidence in your audience, leading to a 17% increase in click-through rates. This added level of trust not only enhances engagement but also reinforces the credibility of your brand.
Extend Branding Across Platforms
Make the most of your custom domain and branded links by incorporating them into your social media posts, SMS campaigns, and printed materials. By consistently using branded short links, you can ensure that your brand stands out and remains top-of-mind for your audience. Whether online or offline, your branded links will serve as a visual representation of your brand's identity and values.