Drive Customer Engagement and Profitability
CDK Global's Automotive CRM software is designed to help automotive dealerships build stronger relationships and drive growth by putting customers first. With seamless integration with Digital Retail, Finance, Desking, Credit, and Compliance, the CRM solution optimizes operations and ensures a seamless customer experience. By connecting smarter and faster, dealers can make data-driven decisions to move their business forward with comprehensive reporting. This empowers dealers to drive profitability through customizable workflows that drive engagement and give customers the freedom to choose the experience they desire.
Harnessing AI for Business Success
AI plays a crucial role in the success of automotive dealerships, and CDK Global has integrated AI directly into its Modern Retail workflow. By automating business processes, streamlining revenue opportunities, and enhancing the customer experience, AI empowers dealers to maximize efficiency and profitability. The AI capabilities provided by CDK Global enable dealers to leverage actionable data and alerts to identify customers most likely to make a purchase and engage them through strategic one-to-one communications. This personalized approach enhances customer relationships and drives business growth.
Enhancing Marketing Strategies
CDK Global's Automotive CRM solution offers advanced marketing capabilities that help dealerships target the right audience effectively. By providing actionable data and insights, the CRM software enables dealers to identify potential customers who are ready to buy and re-engage them through personalized marketing campaigns. This targeted approach increases sales opportunities and enhances customer loyalty, leading to improved profitability for automotive dealerships.
Streamlining Sales Processes with Desking
Efficient desking processes are essential for keeping deals moving smoothly and enhancing sales efficiency. CDK Global's Automotive CRM solution streamlines the desking process, making it more efficient and effective. By simplifying the way cars are sold, dealerships can improve customer experience, increase sales productivity, and drive business growth. The integrated desking features provided by CDK Global enable dealers to manage sales negotiations effortlessly, leading to improved profitability and customer satisfaction.