The Partnership Renewal and CDK's Commitment to Innovation
CDK Global, a leader in automotive retail software solutions, has renewed its agreement with Greenway Automotive Group, a prominent dealership group in the U.S. This renewal extends the partnership that began in 2020 when Greenway transitioned from a competitor to CDK. The renewed agreement emphasizes CDK's commitment to providing Greenway with the innovative CDK Dealership Xperience platform, designed to revolutionize dealership operations in the digital era. Greenway's President, Carl Atkinson, highlights the significance of this partnership, expressing how CDK has been crucial to their success and emphasizing the value they place on this relationship.
Empowering Dealerships for Success
The CDK Dealership Xperience platform enables Greenway's 35 dealerships to streamline their sales and service processes, as well as enhance overall business operations. By integrating open and flexible workflows, the platform offers simplified data management, efficient workflows, and enhanced customer experiences. This results in improved operational efficiency, reduced transaction times, and ultimately, a superior experience for both dealerships and consumers. Brian MacDonald, the President and CEO of CDK, acknowledges the advancements made through research and development, emphasizing the company's dedication to meeting the evolving needs of dealerships.
Advantages of the CDK Dealership Xperience Platform
As of 2024, CDK's innovative software solutions power a majority of franchise dealerships in North America. The Dealership Xperience platform provides Greenway Automotive Group with tools to optimize their fixed operations, customer relationship management, and overall dealership management. By leveraging this platform, Greenway can access new and flexible capabilities that simplify processes, enhance customer interactions, and increase profitability. The renewal of the partnership signifies the mutual commitment towards continued innovation and excellence in dealership operations for both CDK and Greenway.
Expanding Reach and Enhancing Customer Experience
Greenway Automotive Group serves customers across various states in the U.S., including Florida, Alabama, Tennessee, Georgia, Missouri, Texas, and Pennsylvania. By renewing their agreement with CDK and leveraging the Dealership Xperience platform, Greenway aims to further enhance their operational efficiency and customer service. The streamlined workflows, data management, and accessible experiences provided by CDK's solution contribute to simpler transactions and improved customer satisfaction. This partnership exemplifies the successful collaboration between CDK and Greenway in driving innovation and operational excellence in the automotive retail sector.