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Empowering Dentsu's Response to Physical Climate Risks with Conducttr

Dentsu's Commitment to Lasting Good

Dentsu, a prominent global advertising and digital marketing agency, is dedicated to creating sustainable value for organizations worldwide. With a workforce of over 72,000 talented individuals across the globe, Dentsu emphasizes on 'open teaming' to foster innovation and break boundaries in the business environment.

About Dentsu

Dentsu offers integrated client solutions in Media, CXM, and Creative services, operating in more than 145 countries and serving 95 of the world's top 100 advertisers. The company's Resilience Director, Adam Barrett, highlights the importance of validating responses to disruptions through exercises, emphasizing the benefits of preparedness and process refinement.

Challenges Faced by Dentsu

Dentsu faced challenges in running scenario exercises across its international operations due to the diverse nature of potential incidents and the need for tailored leadership engagement. The Resilience Team aimed to enhance its incident response maturity by incorporating immersive multi-channel injects into their exercises, a task made more complex by the shift to remote exercises.

Conducttr's Tailored Solution

Conducttr partnered with Dentsu to address these challenges with a customized solution. By offering a virtual desktop for creating exercises, tailored participant experiences, and real-time monitoring capabilities, Conducttr empowered Dentsu to conduct engaging and effective exercises remotely. The platform's Pattern-of-Life feature enabled realistic simulation of communication flow, enhancing the challenge and pace of the exercises.

Empowering Response to Climate-Related Incidents

Dentsu leveraged Conducttr to validate its leadership teams' responses to major climate-related incidents, stress testing their abilities to manage high-impact scenarios effectively. The platform allowed Dentsu to assess and mitigate risks to its people and operations through robust incident management and continuity controls.

Experience the Solution

Interested parties can explore Conducttr's capabilities by trying a realistic exercise online via the platform's Worlds feature. This hands-on experience showcases the platform's effectiveness in developing engaging exercises quickly and efficiently.

Ensuring Privacy and Security

Conducttr emphasizes privacy and security, ensuring that users' data is protected while using the platform. With a focus on experience and engagement since 2010, Conducttr continues to support organizations like Dentsu in enhancing their resilience and response capabilities.

Conducttr: Revolutionizing Crisis Management Simulations with Live Interactive Exercises

Experience the Power of Live Simulations

Conducttr offers a cutting-edge solution for crisis management training through live interactive exercises. By participating in simulations like the Ransomware Attack or Reputational Crisis scenarios, users can immerse themselves in realistic situations to develop critical decision-making skills. These exercises provide a hands-on experience that replicates the challenges faced in managing crises, ensuring fast results and valuable insights.

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Enhancing Supply Chain Resilience with Conducttr Simulation Solutions

The Power of Supply Chain Exercises

In today's turbulent business environment, supply chain resilience is crucial for companies to weather disruptions effectively. Conducttr offers a cutting-edge solution in the form of immersive supply chain exercise simulations. These simulations enable organizations to test their agility and crisis management skills in a safe and controlled environment. By engaging in these exercises, companies can fortify their supply chain resilience, enhance strategic adaptability, and sharpen decision-making under real-world crisis conditions.

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Transforming Ideas into Immersive Experiences with Conducttr's Exercise-building Services

Tailored Exercise-building Services

Conducttr offers bespoke exercise design and advice, transforming your ideas and concepts into engaging, realistic experiences. Whether you choose to build the exercise yourself or collaborate with Conducttr, you always retain ownership and have the flexibility to modify the work at any time without additional assistance. Their services are designed to match your availability and engagement preferences, ensuring that your exercises are impactful and true to life.

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Enhancing Exercise Design and Crisis Management with Conducttr

Practical Guides for Engaging Exercises

Conducttr offers practical guides and blueprints for creating engaging exercises. With a foundation in transmedia storytelling, Conducttr provides insights into crafting realistic storyworlds that come alive in real-world scenarios. These resources cover a variety of aspects essential for designing successful exercises, including storytelling techniques, audience engagement strategies, and subject matter expertise. Whether you are short on time or unsure where to start, Conducttr's guides and reports can help you develop outstanding exercises.

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Preparing for Crisis: Managing Reputational Risks with Conducttr

Reputation is Key

In today's digital age, a company's reputation can make or break its success. With Conducttr, businesses can proactively prepare for any reputational crisis by rehearsing their defense strategies. Whether it's workplace misconduct, data breaches, product recalls, safety failures, or fraud, Conducttr provides a platform to simulate and address these critical situations.

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