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Unleashing Business Insights with Cresta: Reports and Research Collection

State of Generative AI Report

Delve deep into the impact of generative AI in contact center operations with this detailed report. Learn about the acceptance of AI by contact center agents, the most impactful applications, and its transformative potential.

Cresta Leadership Recognition in Real-Time Revenue Execution Platforms

Discover why Cresta has been identified as a Leader in The Forrester Wave™ for Real-Time Revenue Execution Platforms. Gain insights into the criteria evaluated, and understand the significance of this recognition for your organization.

Future of Contact Center Employees Market Study

Explore the evolving landscape of contact center employees in this in-depth market study sponsored by Cresta. Gain essential insights into employee sentiments, required skills, and the challenges faced by supervisors in the age of AI.

2024: The Year of Ubiquitous Enterprise AI White Paper

Embark on a transformative journey into the landscape of Enterprise AI with Opus Research's white paper. Explore the organic deployment of AI, ethical considerations, and the human-centric change management imperative in an era of technological disruption.

Advancements in CX with Generative AI

Discover how generative AI can revolutionize customer experience. Learn how it provides in-the-moment advice to agents, surfaces insights for impactful outcomes, and keeps your business on the cutting edge of CX advancements.

Strategies to Leverage Generative AI from 'Harvard Business Review'

Explore the potential of generative AI through research and analysis presented in 'Harvard Business Review'. Gain insights into how this technology will impact various tasks and jobs across different sectors of the economy.

Enterprise Coaching Market Evaluation by Aragon Research

Understand the emerging enterprise coaching market through Aragon Research's evaluation. Learn about the need for live and post-interaction coaching automation, the providers assessed, and the landscape within sales and contact centers.

US Customer Experience Decision-Makers’ Guide Insights

Dive into the comprehensive 'US Customer Experience Decision-Makers’ Guide' dissecting CX strategies, operations, and technologies. Gain invaluable insights from senior CX professionals, providing a pulse on the industry's trends and practices.

Next-Generation Customer Contact Research Report

Explore the next frontier in customer contact with 'The Inner Circle Guide to Next-Generation Customer Contact' research report. Gain insights from surveys with organizations and customers, unveiling the future of customer interaction.

Sales Effectiveness in Revenue-Generating Contact Centers Survey Results

Gain insights from Cresta's survey of sales and service-to-sales leaders on industry best practices, future preparations, and navigating changes. Understand how organizations are adapting to industry shifts for enhanced sales effectiveness.


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Maximizing Business Performance with Cresta Conversational Intelligence Solutions

Cresta Conversation Intelligence

Cresta Conversation Intelligence aids in enhancing agent performance and operational efficiency through AI that comprehends the context and content of every conversation. This solution enables organizations to scale their operations effectively by leveraging advanced technology.

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Revolutionizing Customer Care with Cresta: Harnessing AI for Unparalleled Support

Empowering Chat Agents with AI

Cresta for Care is a game-changer in the customer care industry, leveraging generative AI to revolutionize support interactions. By automating repetitive tasks and providing real-time guidance to chat agents, Cresta enables them to focus on delivering accurate and personalized information to customers in the moment. This revolutionary solution liberates agents from the constraints of conventional tools, enhancing productivity and improving customer satisfaction.

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Elevating Productivity and Customer Experience: United Airlines' Success with Cresta's Agent Assist

Challenges Driving Change

United Airlines faced challenges in optimizing the agent experience, enhancing customer satisfaction and loyalty, and improving overall operational efficiency. The need to transition more customer interactions to chat prompted them to seek generative AI solutions that could streamline workflows and elevate their customer service standards.

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Elevating Business Innovation with Ethical Intelligence at Cresta

Responsible AI at Cresta: A Commitment to Ethical Innovation

At Cresta, ethical AI is not just a buzzword but a fundamental principle guiding our approach to developing transformative business solutions. With a formal ISO 42001 certification, our dedication to ethical AI practices is evident. We prioritize trust, transparency, and the ethical use of AI to shape a more human-centric future.

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