Understanding Cookies and Their Usage
Emerson Ovation, developed by Emerson Electric Co., utilizes cookies and similar technologies to provide users with a personalized and efficient experience. These cookies are small text files that are transferred to users' devices to enhance various aspects of their interaction with the platform. The primary purposes of these technologies include making the user experience more efficient by maintaining items in the shopping cart between visits, remembering user preferences such as browsing language and account login information, and helping Emerson understand and improve how visitors use their website.
Management and Disabling of Cookies
For individuals in the European Economic Area (EEA), Emerson Ovation offers a banner upon the first visit to the site that allows users to accept or reject different types of cookies and tracking technologies. Users can manage their preferences by accessing the Cookies Settings. For all other users, instructions for managing cookies and disabling technologies are available in the options/settings section of most internet browsers. It is important to note that disabling cookies through browser settings may impact several features on Emerson's websites.
Types of Cookies Used by Emerson Ovation
Emerson Ovation employs various types of cookies to enhance the user experience. These include strictly necessary cookies, which are essential for the operation of the websites, analytical/performance cookies that help analyze website traffic and improve functionality, functionality cookies for personalizing content and recognizing returning users, targeting cookies for relevant advertising, and location cookies for providing information based on the user's geographic location.
Third-Party Cookies and Opt-out Options
Emerson Ovation allows third parties to place cookies on users' devices for purposes such as understanding visitor behavior, marketing products and services effectively, gathering feedback, and enabling social media engagement. While not all cookies are mandatory for using the services, disabling them could impact the functionality of the platform. Users can opt-out of interest-based advertising through links provided by the Network Advertising Initiative and the Digital Advertising Alliance.
Internet-Based Ads and Do Not Track Feature
Unaffiliated third parties may use cookies and technologies on Emerson Ovation to collect information for interest-based advertising. Users can opt-out of receiving such ads through designated links. The platform does not currently respond to 'Do Not Track' signals from browsers. However, users have choices regarding the ads they receive by using opt-out links. It is crucial for users to understand the implications of their choices on personalized advertising.