Introduction to Esko WebCenter
Esko WebCenter is a powerful solution designed to streamline packaging artwork management, offering improved visibility, collaboration, and overall project management. This innovative tool has been instrumental in transforming the operations of renowned companies like Mars, enabling them to enhance their processes and achieve significant benefits.
Case Study: Mars' Journey with WebCenter
Mars, a global leader in the consumer goods industry, embarked on a six-year journey to revolutionize their packaging artwork processes with the help of Esko WebCenter. Torsten Ilse, Mars' Global Graphics Manager with 27 years of experience, sheds light on this transformative journey, emphasizing the evolution of processes, the pursuit of harmonization, and the tangible benefits reaped by the organization.
Challenges Faced by Mars
Despite having well-established processes in different regions and product categories, Mars encountered a significant roadblock in the form of process harmonization. This lack of alignment hindered Mars from consolidating data, developing common KPIs, and optimizing training and operational efficiency, ultimately limiting their potential for growth and innovation.
Harnessing the Power of WebCenter
By leveraging Esko WebCenter, Mars managed to harmonize processes across various product categories, fostering alignment across geographies and unlocking synergies and benchmarking opportunities. Torsten Ilse highlights the pivotal role of a unified global platform in driving operational efficiency and facilitating collaboration in a multinational organization like Mars.
Implementation and Success of WebCenter
After an extensive selection process, Mars identified Esko WebCenter as the optimal solution for their graphics design requirements. The user-friendly interface and intuitive design of WebCenter were major factors that contributed to its successful implementation at Mars. Today, WebCenter stands as a testament to the transformative power of advanced workflow systems in the consumer packaged goods (CPG) industry.
Driving Growth and Innovation
Mars' partnership with Esko WebCenter exemplifies the potential of cutting-edge technology in driving growth, efficiency, and innovation in the packaging artwork management process. By embracing a unified platform like WebCenter, companies can optimize their operations, foster collaboration, and achieve remarkable outcomes in a competitive market landscape.