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Enhancing Engagement with Finastra Fusion Nudge Communications Platform

Personalized Proactive Engagement

Finastra's Fusion Nudge Communications Platform, provided by Larky, offers financial institutions a powerful tool to enhance account holder engagement through personalized and proactive communication. By utilizing tailored push notification campaigns delivered via the mobile banking app, Finastra helps institutions foster meaningful relationships with their customers. The platform has shown to generate 7 times more engagement compared to traditional marketing methods.

Trusted Branding and Source

One of the key advantages of the Fusion Nudge Communications Platform is the branding and source trust it establishes with customers. Push notifications delivered through the mobile banking app are inherently more trusted than SMS messages, as they are perceived to come from a reliable and secure source. This trust factor significantly boosts the effectiveness of the communication and ensures higher engagement rates.

Tailored Notifications for Targeted Reach

With the Fusion Nudge Communications Platform, financial institutions can reach the right account holders with the right messages at the right time. The platform allows for highly tailored notifications based on individual customer profiles, ensuring that each communication is relevant and personalized. This targeted approach not only increases engagement but also drives sales of products and services, leading to enhanced customer satisfaction.

Building Lasting Relationships

Beyond just transactional engagement, the Fusion Nudge Communications Platform enables financial institutions to build lasting relationships with their customers. By delivering proactive communication even when account holders are not actively using the mobile banking app, institutions can stay connected with customers and provide value-added services. This consistent engagement fosters loyalty and trust, ultimately resulting in stronger customer relationships and increased business opportunities.

Enhancing Bill Payment Solutions with Finastra Fusion

Empowering Financial Institutions and Consumers

Allied Bill Payment, a part of the Finastra Fusion suite, offers a comprehensive solution that empowers community Financial Institutions to combat disintermediation, enhance the consumer experience, and capitalize on marketing opportunities. The platform addresses the growing demand for simplicity and speed in bill payment processes by providing instant payment capabilities. Consumers today seek efficient and seamless bill payment methods, and Allied Bill Payment caters to these needs by facilitating real-time payments and ensuring a hassle-free experience.

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Revolutionizing Universal Banking with Finastra Fusion

Introduction to Finastra Fusion Universal Banking Apps

Finastra's Fusion Universal Banking Apps offer a cutting-edge solution for financial institutions looking to streamline their operations and provide top-tier services to customers. This marketplace serves as a hub for various applications tailored specifically for universal banking needs, covering a wide range of functionalities to enhance efficiency and customer experience.

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Transforming Hedge Fund Management with Finastra Fusion Invest

The Resurgence of Hedge Funds

After the setback experienced during the 2008-2009 financial crisis, hedge funds have seen a resurgence in popularity, driven by market volatility and increased investor interest. Traders today are seeking the freedom to concentrate on their investment strategies without the burden of managing complex IT systems. In parallel, firms face the challenge of navigating stringent regulations, building client trust, and maintaining agility in a dynamic market.

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Empowering Financial Institutions with Finastra Fusion: Executive Team Overview

Driving Innovation and Leadership

Finastra Fusion, a leading financial solutions provider, empowers financial institutions with cutting-edge technology and expertise. At the helm of this innovative company is an esteemed Executive Team, led by Simon Paris as Chief Executive Officer. The team comprises seasoned professionals across various domains, each bringing a unique perspective and skill set to drive Finastra Fusion's success.

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Empowering Islamic Banking with Finastra Fusion

Transforming the Islamic Banking Industry

Finastra Fusion is a cutting-edge solution that unleashes the potential in Islamic banking through the integration of modern core banking platforms with comprehensive support for the intricacies of Islamic finance. This transformational technology accelerates growth and ensures customer delight by offering an asset-based business model and comprehensive coverage across all major areas with deep banking functionality. By making complex processes simple and ensuring compliance with Sharia principles, Finastra Fusion reduces operating costs, increases automation, and delivers a seamless banking experience.

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