Enhancing Financial Institution Connectivity
Finastra Fusion by Larky Inc. offers a groundbreaking solution for financial institutions seeking to connect with their audience effectively. By utilizing Larky's innovative platforms, institutions can engage their account holders at the right time and the right place, leading to increased interaction and customer loyalty.
Personalized Notifications for Account Holder Engagement
The Larky Classic standalone white label app, along with the new Nudge® platform, enables financial institutions to provide personalized and proactive communication to their account holders. Through relevant notifications delivered from a trusted source, institutions can create meaningful connections with their audience and drive engagement. The 100% client-branded platforms allow institutions to align the communication with their marketing campaigns and strategic objectives, fostering a cohesive experience for account holders.
Integration with Mobile Banking Apps
One of the key features of Finastra Fusion is the seamless integration of the Nudge® platform into any mobile banking app. This integration enhances the user experience by delivering tailored notifications within the familiar banking environment, creating a holistic engagement strategy for financial institutions. By meeting account holders where they are most active, institutions can significantly increase interaction and strengthen relationships.
Driving Account Holder Engagement Through Trust
Finastra Fusion emphasizes the importance of trust in communication by ensuring that all notifications are delivered from a trusted source – the financial institution itself. This approach builds credibility and reliability, leading to higher engagement levels as account holders perceive the messages as valuable and relevant. By focusing on personalized, proactive communication, Finastra Fusion helps financial institutions establish lasting connections with their audience.
Tailored Solutions for Financial Institutions
With a range of solutions tailored for different institution sizes and regions, such as the US Mid-Market offering and the nudge Communications Platform, Finastra Fusion provides a versatile toolkit for financial institutions to enhance their engagement strategies. Whether it's for lending, payments, investment management, or other banking services, Finastra Fusion offers solutions that cater to the specific needs of each institution, empowering them to drive customer interaction and loyalty.