Welcome to Knowledge Base!

KB at your finger tips

This is one stop global knowledge base where you can learn about all the products, solutions and support features.

Categories
All

Products-Mirakl

Revolutionizing Retail Media with Mirakl Ads

Maximize Revenue with Mirakl Ads

Mirakl Ads offers a cutting-edge retail media solution designed to help retailers and marketplaces monetize their eCommerce audience effectively. By leveraging Mirakl's expertise, this solution allows businesses to create a new, highly profitable revenue stream by optimizing digital advertising spend for both first-party and third-party products.

Advanced Retail Media Solution

Mirakl Ads stands out as a retail-first retail media solution that caters to marketplace, dropship, and first-party eCommerce assortment. It considers various factors like multiple sellers, stock levels, the 'buy box,' and more to provide a comprehensive and effective advertising platform.

AI-Powered Relevant Ads

The solution ensures the delivery of the most relevant sponsored ads to shoppers through Mirakl's proprietary AI technology. Leveraging Mirakl Target2Sell expertise, the platform guarantees that sponsored ads are tailored to each customer's preferences, enhancing engagement and boosting conversion rates.

Seamless Integration with Mirakl Marketplace

Mirakl Ads seamlessly integrates with the Mirakl Marketplace Platform, ensuring a smooth process for sellers to become advertisers. By discounting ad spend from the seller balance, this solution transforms sellers into advertisers from day one, maximizing revenue potential for retailers and marketplaces.

Data Privacy and Monetization

Mirakl Ads prioritizes data privacy and operates as a cookieless solution based on first-party data. This guarantees a secure data environment for retailers and enables sustainable business practices. By utilizing advanced adtech, businesses can effectively monetize their traffic and audiences while ensuring consumer trust and privacy.

Comprehensive Advertising Formats

Mirakl Ads offers a variety of ad formats to suit advertisers' needs, including banners and sponsored search. The platform's native formats enhance the shopping experience for customers, making it more engaging and effective. From real-time bidding to yield management capabilities, businesses can optimize their ad spend and maximize returns across categories.

Empowering Growth with Mirakl Ads

With Mirakl Ads, businesses can scale faster by leveraging the platform as an extension of their marketplace team. The solution provides expert support in designing advertising strategies, maximizing investments, and optimizing campaigns for higher returns. Mirakl's dedicated sales house and AdOps team ensure that businesses achieve their advertising objectives efficiently and effectively.

Empowering B2B Organizations with Mirakl's Enterprise Marketplace Solutions

B2B Customers

In the realm of B2B eCommerce, organizations are increasingly turning to digital platforms and marketplaces to tap into the fastest-growing channels. Mirakl stands at the forefront of enabling B2B organizations to establish robust B2B eCommerce solutions that cater to evolving buyer expectations, streamline sourcing and procurement processes, and stay ahead of digital competition. The flexibility and cutting-edge technology offered by Mirakl are pivotal in empowering businesses to showcase and sell their products at a faster pace while providing an unparalleled experience to their retail partners.

Read article

Empowering eCommerce Leaders with Mirakl's Enterprise Marketplace Solutions

Innovative Solutions for Retailers & B2B Organizations

Mirakl, a leading innovator in Retail Media and AI for eCommerce, offers powerful solutions for retailers and B2B organizations looking to enhance their marketplace capabilities. By acquiring Adspert, Mirakl has further strengthened its position in the market, providing advanced technology and expertise to drive growth and success in the digital landscape. Through Mirakl's platforms like Mirakl Platform, Mirakl Connect, and Mirakl Catalog Platform, businesses can launch and scale enterprise marketplaces with ease, empowering them to reach new customers, drive revenue, and stay ahead of the competition.

Read article

Empowering Retailers with Mirakl Marketplace Solutions

Retailers Accelerate eCommerce Growth

Retailers can gain a competitive advantage online by leveraging Mirakl"s platform business solutions. They can optimize product assortment for better profitability and exceed customer expectations through launching a platform business, leveraging ads, and personalization. Former Managing Director of Catch, Pete Sauerborn, highlighted the impressive growth of Catch"s marketplace, indicating how it has driven revenue and expansion into new categories.

Read article

Mirakl Catalog Manager: Optimizing Product Data for Enhanced Customer Experience

Streamlining Supplier Catalog Onboarding

Product information is a critical feature for eCommerce sites, directly impacting the customer experience. The Mirakl Catalog Platform assists retailers and B2B businesses in reducing the manual effort required to integrate and maintain new supplier catalogs online. By streamlining this process, businesses can enhance their product offerings efficiently and effectively.

Read article

Empowering B2B and B2C Organizations with Mirakl's Enterprise Marketplace Solutions

Introduction to Mirakl

Mirakl is a leading innovator in Retail Media and AI for eCommerce, offering a range of solutions for Retailers, B2B organizations, Sellers, and Brands. With a strong focus on empowering businesses to launch and grow enterprise marketplaces at scale, Mirakl provides a comprehensive platform that enables seamless transactions and efficient operations.

Read article