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Products-Parrot Analytics

Empowering Entertainment Projects with Parrot Analytics APIs

TV Demand API

Parrot Analytics offers a demand-side API for TV shows, allowing users to benchmark TV show performance against the market average using their unique demand metric. With real-time and historical demand data available with daily granularity dating back to 2015, users can access country and region-specific insights to make informed decisions in the entertainment industry.

Movie Demand API

For movies, Parrot Analytics provides a demand-side API that enables users to benchmark movie performance against the market average using their unique demand metric. Similar to the TV Demand API, this API offers real-time and historical demand data with daily granularity dating back to 2017, along with country and region-specific analytics to aid in strategizing and decision-making.

Talent Demand API

Parrot Analytics' Talent Demand API allows users to benchmark talent against the market average using their unique demand metric. With real-time and historical demand data available with daily granularity dating back to 2020, users can gain valuable insights into the demand for different talents, assisting in casting decisions and strategic planning within the entertainment industry.

Supply & Metadata APIs

Users can access Parrot Analytics' supply-side APIs for avails, new releases, and taxonomies to obtain detailed TV, movie, and talent data with the industry's most advanced metadata and taxonomy system. These APIs provide information on upcoming releases, country-specific platform availability for over 40k TV shows and 110k movies, as well as extensive metadata values for TV & Movie Genome and Talent Genome, empowering users with comprehensive data for content analysis and planning.

Streaming Economics Insights

With Parrot Analytics' Streaming Metrics, users can unlock unmatched visibility into streaming insights, including historical and forecasted subscribers, revenue, ARPU, churn, and catalog metrics across major platforms. Parrot Analytics aids in driving industry thought leadership by providing valuable insights such as revenue generated by specific content, subscription growth due to particular shows, and the expected revenue from content of specific origins, offering actionable data for industry stakeholders.

Empowering Global Content Industry Decisions with Parrot Analytics Solutions

Driving Smarter Decisions in the Content Industry

Parrot Analytics offers the world's most advanced demand-driven workflows to enable informed decisions across the content value chain. From financing companies to talent agencies, production companies to distributors, linear networks to OTT platforms, Parrot Analytics empowers all key players in the content industry.

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Maximizing Revenue and Engagement with Parrot Analytics Pay TV Network Support

Optimizing Programming for Maximized Engagement

Parrot Analytics Pay TV Network support offers a comprehensive solution to optimize programming and maximize viewer engagement by utilizing global and country-specific demand data. By identifying shows with the highest ROI to acquire, businesses can strategically enhance their competitive position and increase revenue. With insights into competitive and content valuation, companies can make informed decisions on acquiring content that resonates with their target audience.

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Understanding Parrot Analytics: Terms of Service and DEMAND360LITE

Terms of Service

Parrot Analytics Limited, known as Parrot, is the owner and operator of various websites, including parrotanalytics.com and the Parrot subscription portal. These websites, collectively referred to as Parrot Websites, have specific Terms of Service that users must acknowledge and accept. By accessing or linking to Parrot Websites, users automatically acknowledge and accept these terms. Parrot reserves the right to revise these terms, and users who do not agree with them should not use the websites. If users are using the services on behalf of another entity, such as a company or organization, they must ensure they are authorized to do so. Parrot's services are not directed towards children, and individuals under the age of 18 are not permitted to use them.

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Unlocking Streaming Economics with Parrot Analytics - Analyzing Platform-wide Trends and Financial Performance

Content Valuation for Maximizing Returns

Parrot Analytics offers a powerful solution for content valuation, allowing you to gain insights into platform-wide trends and the financial performance of titles. With this tool, you can set winning strategies, make informed content decisions, and maximize direct-to-consumer (D2C) growth and financial returns. By understanding the revenue generated by TV shows and movies on streaming platforms broken down by subscriber acquisition, retention, and engagement impact, you can quantify the dollar value contribution of any title to any platform in any region.

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Unleashing the Power of Movie Demand Insights by Parrot Analytics

Understanding Global Movie Demand

Parrot Analytics' Movie Demand product offers unparalleled insights into the global cross-platform audience demand for movies, covering OTT, pay TV, and linear networks across various markets. By leveraging this tool, users can eliminate guesswork and swiftly identify which movies are resonating with audiences worldwide. With a vast database including over 18,000 movies from 100+ markets, users can access a ranked list to understand the popularity of different films.

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