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Products-Parrot Analytics

Empowering TV, Film, and Talent Decisions with Parrot Analytics' DEMAND360 Lite

TV Demand Lite Features

With the TV Demand Lite features, users can access rankings of over 30,000 TV shows in 50+ markets across all platforms, allowing for quick benchmarking with the TV demand leaderboard. Users can search for any TV show to reveal its market-specific demand benchmark score, discover breakout shows, and gain insights into the most in-demand shows for any market.

Talent Demand Lite Features

The Talent Demand Lite features offer access to rankings of over 50,000 talents in 50+ markets across all platforms. Users can evaluate talent instantly with the talent demand leaderboard, discover short-term audience trends for any talent in all markets, and find talent that is rapidly increasing in popularity either globally or in a specific market.

Movie Demand Lite Features

Movie Demand Lite provides access to rankings of over 20,000 movies in 50+ markets across all platforms. Users can quickly benchmark movies with the movie demand leaderboard, search for any film to reveal its market-specific demand benchmark score, discover breakout movies, and gain insights into the most in-demand films for any market.

Additional Benefits of DEMAND360 Lite

Subscribers to DEMAND360 Lite also receive free industry presentations, instant access to video presentations at global events, and can participate in live webinars hosted by Parrot Analytics experts. Users can benefit from demand-powered learnings, receiving breaking industry reports and topical analyses on what matters most to the television industry.

Global Trends and Insights with DEMAND360 Lite

With DEMAND360 Lite, users can gain access to global and country-specific audience demand insights for TV shows, movies, and talent. The platform offers comprehensive TV show benchmarking, strategic platform insights, and market-specific audience trends. Users can track the fastest growing shows, discover the highest affinity TV shows, and dive into market-specific TV show rankings based on daily updated data.

Empowering Talent Decisions with Talent Demand Lite

Talent Demand Lite allows users to leverage global and country-specific audience demand data to identify and evaluate rising stars, inform casting decisions, and understand the talent that should be marketed for titles. Users can view talent rankings in over 50 international markets, discover short-term audience trends for any talent, and find rising stars for their projects.

Global Movie Insights with Movie Demand Lite

Movie Demand Lite provides global and country-specific audience demand data for movies, enabling users to benchmark film performance, monitor competitors, and unlock growth opportunities. Users can track the shifts in audience demand for movies, discover the top movies growing in popularity, and gain insights into the highest affinity movies.

Unlocking Streaming Economics with Parrot Analytics' Streaming Metrics

Understanding Content Valuation in the Attention Economy

In the fast-paced world of streaming services, understanding the true value of content is crucial for making informed decisions and maximizing financial returns. Parrot Analytics' Streaming Metrics solution offers powerful insights that span platform-wide trends to title-specific financial performance. By leveraging this tool, businesses can set winning strategies, make smarter content decisions, and ultimately maximize direct-to-consumer (D2C) growth and financial returns. With Streaming Metrics, users gain the ability to see how much revenue a TV show or movie has generated on a streaming platform across subscriber acquisition, retention, and engagement impact.

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Unlocking Talent Potential with Parrot Analytics Talent Agency Solutions

Empowering Talent Agencies with Data-Driven Insights

In the competitive entertainment industry, talent agencies play a crucial role in representing and promoting artists, actors, and other talents. To succeed in this dynamic landscape, talent agencies need access to comprehensive data and insights to make informed decisions. Parrot Analytics offers a range of solutions tailored specifically for talent agencies, providing them with the tools they need to unlock their talent's potential and drive success. By leveraging audience preferences, demographics, and sentiment analysis, talent agencies can gain a deep understanding of their talent's popularity and value across different markets.

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Unlocking the Value of Content in the Streaming Era with Parrot Analytics

Global Measurement System for Today’s Attention Economy

In the modern attention economy, audiences engage with content through various touchpoints. Parrot Analytics stands out by capturing the entire consumer journey on a global scale. Every interaction that audiences have with content, whether through research, sharing, consuming, or participating creatively, is meticulously tracked. This comprehensive approach allows Parrot Analytics to create a singular measure of audience demand by combining all these touchpoints, providing a unique insight into the attention each title receives worldwide.

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Demystifying Global Audience Demand with Parrot Analytics Demand360

Understanding TV Demand with Demand360

The TV Demand feature of Parrot Analytics' Demand360 provides a comprehensive analysis of global and country-specific audience demand for TV shows. By unlocking unprecedented insights into audience demand across different platforms like OTT, pay TV, and broadcast television, this tool offers valuable information for content creators, DTC platforms, and industry professionals. With TV Demand, users can access powerful insights to discover new content opportunities, understand content landscapes with share-of-market demand analysis, and identify untapped potential within the industry.

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Unlocking Global Audience Demand Insights with Parrot Analytics IP & Topic Demand

IP Demand

Parrot Analytics' IP Demand solution enables users to assess and compare global market demand for intellectual property. By leveraging this tool, content creators can unlock latent audience demand for their IP, empowering them to make informed decisions on production projects. Whether it's evaluating the market potential of existing IP in literary works, gaming universes, or fictional characters, this solution provides valuable insights. Identifying which IP has the highest level of dormant audience demand allows content creators to tailor their production decisions accordingly. Additionally, IP Demand aids in maximizing the potential of TV or movie adaptations by highlighting IP with the highest spin-off potential, ultimately attracting and retaining subscribers.

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