Improve Forecast Accuracy with Live TV Events Data
PredictHQ's Live TV Events data empowers businesses to better predict surges in demand driven by televised events, particularly sports. By incorporating this unique data set into forecasting models, companies can enhance forecast accuracy and make data-driven decisions. Leveraging both historical and predicted TV viewership data, businesses can significantly reduce forecasting error rates, as demonstrated by customers like Dominos who have benefited from the incremental value provided by PredictHQ's predicted viewership data.
Access to Predicted TV Viewership Data
PredictHQ offers the exclusive source of predicted TV viewership, enabling companies to leverage three years of historical data to understand the impact of televised sports events. By utilizing this data, businesses can build strategies with forecast-grade data tailored for data scientists, enabling them to improve forecasting at a granular level down to counties and individual stores. This level of detail allows companies to optimize for the stay-at-home economy, where consumer behaviors have shifted towards more home-based purchases.
Accelerate Integration with Jupyter Notebooks
To support data science teams in quickly integrating TV viewership data into their models, PredictHQ offers Jupyter notebooks that cover data engineering, data exploration, and feature engineering. These resources provide a structured guide on how to effectively incorporate TV viewership data to enhance forecasting capabilities and drive better business strategies.
Enhance Demand Prediction Accuracy through Aggregation
Aggregating Live TV events data is highlighted as a crucial step in improving demand prediction accuracy. By aggregating TV viewership data based on various parameters such as day, time, county, or sports type, businesses can gain valuable insights into peak demand periods specific to their operations. This approach allows companies to tailor their forecasting models to better anticipate and respond to fluctuations in demand driven by televised events.
Comprehensive Coverage of Televised Sports Games
PredictHQ's Live TV Events data covers a wide range of televised sports games, including the top US leagues and popular events like golf tournaments and boxing matches. This expansive coverage offers businesses insights into key drivers of demand, allowing them to anticipate and prepare for scenarios where demand may spike during specific sporting events. By understanding viewer behaviors, companies can optimize operations and marketing strategies to capitalize on these fluctuations in demand.
Unlocking the Power of Demand Intelligence
Harnessing the power of demand intelligence provided by Live TV Events data can transform businesses by enabling them to prepare for and respond to impactful events. Understanding the causal factors behind demand fluctuations, such as televised events, equips companies to make informed decisions that drive growth and profitability. By leveraging PredictHQ's data-driven solutions, businesses can unlock valuable insights that help them stay ahead of market trends and customer behaviors.