Empowering Customer Engagement: A Startup's Integration Journey with Tiledesk and WhatsApp CRM

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Empowering Customer Engagement: A Startup's Integration Journey with Tiledesk and WhatsApp CRM

Understanding the Customer's Need

Bricksave, a global real estate crowdfunding platform, sought to enhance customer communication through WhatsApp and their website. They required a seamless integration of WhatsApp Business API with their CRM to streamline interactions.

Evaluation and Discovery Process

After exploring various messaging platforms, Bricksave's CTO, David Balmbra, discovered Tiledesk. This solution from southern Italy aligned perfectly with their need for easy integration, offering a low-code platform to empower tailored applications.

Technical Solution: Tiledesk's Flexibility

Tiledesk's unique approach allowed Bricksave to embed customized web applications within the agent interface. This enabled the integration of their CRM and other functionalities seamlessly, providing a tailored solution for their specific requirements.

Operational Benefits and Efficiency

Andy Golding, Bricksave's CMO, highlighted significant benefits from Tiledesk, including enhanced customer engagement, improved response rates, and reduced administrative burden on the sales team. This efficiency boost allowed the sales team to focus on revenue generation.

Ensuring Data Security and User Confidence

Andrea León, Tiledesk's CTO, emphasized the importance of user trust and data responsibility. Tiledesk ensures that any connected application uses data responsibly, providing customers with confidence in the platform's functionality and security.

Facilitating Seamless Integration

For startups or businesses new to WhatsApp Business, Tiledesk offers direct integration with WhatsApp Business API at no additional cost. This streamlined process empowers users to connect seamlessly and efficiently, enhancing customer engagement and service.

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