Embrace Experimentation for a Better Shopping Experience
VWO's eCommerce A/B testing platform empowers online stores to anticipate shopper concerns and optimize every stage of the purchase funnel through data-driven optimization. With over 1000 leading online retailers trusting VWO for their A/B testing needs, you can experiment with the agility needed to stay ahead in the competitive eCommerce landscape. By testing elements like site navigation, product images, and pricing, you can quickly identify what resonates with your shoppers, ensuring a seamless shopping journey.
Deep and Wide Experimentation for High-Impact Results
To achieve significant results, VWO enables online retailers to run tests that delve deep into their tech stack with minimal performance impact by leveraging server-side testing. By implementing tests that reach the core of your platform, you can optimize for maximum conversions without compromising on speed or user experience. VWO's server-side approach ensures comprehensive testing while maintaining site performance, allowing you to unlock valuable insights and opportunities for improvement.
Understanding Shopper Behavior for Enhanced Experiments
VWO equips online stores with tools like funnels, heatmaps, session recordings, and form analytics to gain invaluable insights into shopper behavior. By understanding the hesitations and preferences of your audience, you can generate data-driven A/B testing ideas that resonate with their needs. Additionally, VWO's On-Page Surveys enable you to collect qualitative feedback from shoppers in real time, ensuring that your testing strategies are aligned with customer expectations and preferences.
Effortless Deployment of New Experiences
With VWO, online retailers can release new experiences on their store without extensive involvement from IT teams. By enabling easy edits on category pages, homepage revamps, and customizations for different shopper segments, VWO streamlines the process of deploying engaging features and updates. By adding elements like banners and pop-ups tailored to specific shopper segments, you can create personalized experiences that drive higher conversions and engagement on your online store.
Award-Winning Support and Collaboration Tools
VWO offers 24x7 support from technical experts to assist online stores in their optimization journey, ensuring that any roadblocks are swiftly addressed. By providing a connected platform with multiple conversion optimization tools, VWO simplifies data management and analysis, allowing your team to collaborate effectively in generating new testing ideas. Furthermore, VWO's commitment to data security and compliance guarantees that your store's information is safeguarded, building trust with your organization.